January 9, 2025 – Present: Team ROWW is on the ground in LA, working to meet the immediate needs of evacuees and local residents while assessing the situation to identify ways we can provide further support. Our focus is on delivering aid where it’s needed most and collaborating with local authorities to make a meaningful impact.
Meanwhile, our team at HQ will be supporting in providing vital information through our social channels to those in the midst of evacuation, as well as providing critical communications to our boots on the ground.
January 24th Update: In coordination with Altadena community leaders & @rallywayofficial, ROWW has established Incident Command Leadership for Eaton Fire supply distribution. ROWW will receive, store, and distribute dozens of semi truck loads of much needed supplies directly into the hands of fire victims.
We have had boots on the ground in Altadena since day one of the Eaton Fire and we are committed to their long term recovery efforts. ROWW was founded in Burbank, CA by Paul Walker in 2010. We continue to be an agile group of volunteers augmenting local expertise in order to accelerate relief efforts.
We’re raising funds to support both immediate response efforts and the critical recovery and rebuilding work that will follow. Your donation ensures we can act quickly to provide essentials like supplies, resources, and assistance to those affected, while also preparing for long-term solutions.
January 27th Update: Our incredible team of volunteers has helped to build out our distribution center with cabinets, shelving, and an admin office space to continue sorting through and inventorying pallets of donations. We’re working together with Rally Way to distribute individual care packages to fire victims all across Altadena’s affected area.